What gets measured gets improved!
SEO is the use of a set of keywords to rank website higher in search engines improving its organic discoverability. This results into an increase in traffic in both quantity (number of people visiting the site) and quality (the right traffic). Improving organic discoverability is an important aspect of website development as it yields the highest quality traffic translating to higher conversion rates than other forms of discoverability. At Minds Metricks, we take up the initiative to improve the quality and quantity of your website traffic by implementing the best tactics in SEO marketing.
Understanding your specific requirements for SEO in Dubai. we provide custom packages and set expectations which are real and achievable. Breaking numbers and analyzing them has worked best for our clients. Minds Metricks, providing all under one roof SEO services to websites across the globe in line with their website’s target market. We offer many distinct SEO deliverables that include:
Search Engine Optimization is market oriented and thus it targets a specific location to generate the right traffic. It can be local SEO or regional SEO. Local SEO targets a small area and is most suitable for businesses operating locally. Regional SEO focuses on a wider market area and is ideal for companies operating regionally or across continents.
On Page Optimization, is the optimization of individual web pages to rank each page higher on search engines improving their visibility. The page URL structure, page title, meta description, images and their alternative texts, and the content (which should be relevant, topic-specific, unique, written in searcher's query language and containing the right density of the most relevant keywords), are the factors essential in on-page optimization.
Off-page Optimization is a technique of improving a webpage and in over all a website ranking on SERP that is more dependent on other websites or web pages on the internet. It’s a website promotional practice that is beyond the website design and includes linking/back - linking to other popular websites, sharing on social media,influencer marketing, and social bookmarking.
Content largely determines the traffic conversion and retention. Content can be text, visuals or videos. To net the visiting traffic the content needs to be attractive, well-planned and well-structured and to maintain the traffic, the content needs to be topic specific, resourceful, and of good quality. All this contributes significantly to the page ranking.
Blogging is another tactic used to optimize a website where informative information is passed and links to other sections of the websites can be integrated. Use of keywords rich content in a post not only helps the post rank higher and be more visible but also helps in improving the website visibility and to create brand awareness resulting overall in business growth. We offer our expertise in blog post writing, publishing and refurbishment of existing posts.
Google penalty is the drop in ranking or total delisting of website as a punishment from Google which may be automatically or manually imposed. Websites are penalized for attempting to dishonestly manipulate the search result which may arise from:
Content manipulation – erroneous, duplicate, keyword stuffed, irrelevant keywords, un-permitted republish.
Link manipulation – spammy links, unnecessary redirects, unnatural outbound links, inheriting gambling and pornographic site's links
Security issues – lack of legitimate HTTPS
Functionality issues – poor appearance and inaccessibility on some devices/browsers
Advertisement issue – excessive pop-up ads that are obstructive.
Mobile phones are the most used gadgets in the modern world and as a result, targeting the mobile traffic should be a priority in the SEO of any website. Mobile optimization entails developing a site to be responsive and adaptive to smartphones and tablets such that the content and layout displays correctly.
Online Reputation Management is all about crafting tactics to influence/shape the perception of the audience have about a business on the internet. A good reputation is paramount and this is only possible by maintaining a good public perception through analysis of online reviews and acting accordingly, availing adequate and appropriate information to elevate doubts and controlling conversations
Website Analysis helps us come up with an apt and a feasible SEO plan which actually works. Since we are a performance driven SEO Company in Dubai, we make sure that our efforts are put in the right direction and you get a website that responds to all the SEO activities performed. This is a regular and continuous process aimed at maintaining a site in a good performance.
These are monitoring and evaluation tools that measure and report all the performance aspects of a website and they include tools such as Google analytics, Semrush Analytics and Moz Analytics among many others. Aspects monitored include the total, organic and paid traffic, the source of the traffic, traffic conversion, and bouncing rate among other aspects. Our experts will help you read and interpolate the data and advise you on measures to take.
Minds Metricks's SEO process undertakes a number of tasks to ensure the clients get the best SEO results. Among the tasks we undertake include:-
SEO audit is a thorough evaluation of a website’s technical health. It aims at identifying the errors and what is not working uncovering what needs fixing to improve the visibility of a site. There are numerous checks in SEO auditing and at Minds Metricks we have developed a comprehensive checklist of key areas/issues to check.
Keyword research is vital in creating SEO enhanced information for any site. However, keyword research is more crucial in finding the right keywords,which can make promotional campaigns more successful. This is because keyword research enables one to realize new search phrases and identify the ones that will generate better returns if targeted.
Competition Analysis is a major SEO element to be evaluated. Assessment of top-level competitors and their utilization of particular keywords should be done to comprehend one’s rivals and their weaknesses so as to gain an edge over them. Our team at Minds Metricks evaluates the client’s website strengths and weaknesses in relative to the competitor’s.
Having an integrated online marketing plan is imperative. Coming up with a strategy for the SEO marketing process requires a thorough research of a business, its services, social media channels and products. At Minds Metricks, we identify our client’s website conversion goals and develop strategies specific to the website towards improved organic traffic and conversion rates.
Every website strives to achieve omnipresence because of the numerous numbers of websites on the internet. Website optimization is thus crucial to ensure that a website appears at the top of search engine results. The procedure of website optimization is definitely not a one-time process but requires maintenance, adjustments, and ceaseless testing.
SEO reports give an overview of how a website is performing in web indexes. A good SEO report shows the progress made by a website, highlights what needs tuning and recommends what can be done to actualize plans. Taking note of these boosts chances of web optimization, web traffic, and conversion rates.
We understand that its critical for you to appear amongst the top ranks of the search engines and it is critical that the website attracts organic and natural traffic. Our SEO services include strong and effective On-page & Off-page optimization, link building activities, lead generation and online reputation management to achieve below KPIs.
Minds Metricks offers what website needs to accomplish ubiquity in the midst of the huge number of websites. Improving website visibility ensures that prospects can find your website when searching related products. Outstanding amongst other approaches, in building website visibility, is positioning high on SERP, design it to load faster and weed out 404 errors.
A website is worthless if it does not have traffic. As a reputable SEO agency in Dubai, we take all the measures necessary to give your website real organic traffic by actualizing techniques that drive in more organic traffic. This is coupled with the creation of relevant and quality content translates to more conversions.
Keeping in mind the end goal is to outrank contenders, Our SEO services in Dubai dictates fist identifying all current and potential competitors through thorough research. Then we do a thorough analysis of the competitor’s SEO strategies. On establishing the rivals and their weaknesses we develop strategies and implement them to outrank the competitor.
The bottom-line of any business is an increase in ROI and our experts at Minds Metricks works with this in mind. We carefully develop strategies and implement them to ensure our clients get value in contracting us. We regularly analyze our SEO strategies to always ensure our clients achieves an increase in ROI.
Minds Metricks is a well-known SEO company offering range of SEO services. Our term of experts is always up-to-date with development and changes in SEO world ready to give any needed SEO consultancy. We work together with our clients to develop and implement result oriented strategies aimed at making a website more discoverable an increase in ROI and growth of the business.
We focus on a clients’ preferences, help them understand the specific requirement for SEO in Dubai, develop appropriate strategies and provide a custom solution to each client’s need. For clients whose sites have lost their SEO ranking such as from Google penalty we also help restore the site visibility and improve the website’s ranking.
Reach us and we will help you optimize your site and improve visibility, avoid Google penalties, elevate the penalties if already imposed, and above all maintain if not improve your brand worthiness and USPs.